Martha Stewart President Looks to Transform TV Presence Without Live Studio Audiences

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New York – As Martha Stewart Living Omnimedia pushes to turn a profit this year, the company is continuing to look at a range of TV and video options, but plans to do without live studio audiences in the future, president and COO Lisa Gersh said Thursday. On the company’s quarterly earnings conference call, she cited the reinvention and transformation of Mslo’s TV/video business as one of four key priorities for 2012. The goal is a “leaner and more profitable TV business,” and doing away with live studio audiences will help reduce costs as the biggest cost of Mslo’s traditional

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